“I’ve been doing it by myself for the last seven years and I’m exhausted”

The Business:

Chico Charm Staging & Design specializes in staging vacant homes so that they sell faster and for top dollar. 

Goal

Prioritize her family life and grow her business.

Challenge

For 7 years has done everything herself.  No documentation of business process. Exhausting work. Not able to carve out the time to work on change. Unsustainable given the kind of life she wants.

Strategy

Bringing on a business coach and consultant, Katrina.  Structure, documenting process and procedures.  Hiring and training and mentoring employees that take over marketing, administrative, client/job management and staging responsibilities.

Result

Time for herself and her family. Most profitable year even with new hires and challenging real estate market environment. Documented process that can be followed by future team members.  A solid structure from which to grow.  CEO focused on creative direction, sales and team management.